Disney has been the source of many a media entertainment headline in the past month and not only because of the many happenings in the film industry revolving around Marvel Studios and their six movies in development or Lucasfilm and their early work on five confirmed Star Wars movies.

Three weeks ago, Disney made some execs at Activision concerned when they unveiled Disney Infinity, a large-scale digital toy box of content based on some of the largest and most recognizable brands in the Disney library. Disney Infinity is a game that combines elements of not only Activision’s kid-friendly toy-based Skylanders cash machine, but of the wildly popular and imaginative Minecraft, with a little LittleBigPlanet and Kart racing thrown in.

The appeal of Infinity is that it seemingly is open to infinite possibilities. Players purchase toy figure$ of their favorite Disney characters, from Jack Sparrow and Buzz Lightyear to Sully and Mr. Incredible, and access them in-game…